Treat color as a background system, not a foreground feature
Architecture firm websites succeed when the color palette stays out of the way. Unlike consumer brands that use bold color to attract attention, architecture sites need their palette to function as a quiet frame around high-quality project photography. Choose background tones that complement the dominant tones in your portfolio — if your work features a lot of exposed concrete and warm wood, a palette like Terracotta Workshop provides a sympathetic base. Avoid cool whites that create harsh contrast against warm-toned interior photography.
